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Whether you want to learn how to sell on social media, or find out the difference between an accountant and a bookkeeper, you'll find the answers you need here.

Found 191 articles

Priority Management

Let me say from the outset that I do not believe in time management whereas, I do believe in priority management. To allocate the appropriate time to a particular task or priority through strategic …

How to find the time to train your staff

As a business owner, you will have many things on your plate. You will be out at networking events, meeting clients and potential clients, coping with the administration, sorting out accounts, the …

Types of outdoor marketing

There are lots of different options available to you when looking at the types of outdoor marketing. It can be a great way of attracting customers in your local area. Things like billboards, transit …

Marketing to Millennials

Marketing to millennials is easier than you might think, you just need to make a few tweaks to what you’re already doing. The millennial market are media-literate and critical thinkers who like to a …

Conducting Market Research

Conducting market research is a vital part of any business, especially when you’re trying something new. You need to know that there’s an interested market who are ready and willing to buy whatever …

Innovative cost saving ideas

Innovation doesn’t have to be a massive change to a business, like a big new product launch, dramatic change to a service, or serious adaptation to the production line. Smaller innovations that some …

What you need to know about choosing business names

Choosing names for a business when you’re first starting out is really exciting, but can also be quite frustrating. You might already have an idea of what you want to call your business, or you be a …

What is PAYE (Pay As You Earn)?

Pay as you earn, more commonly known as PAYE, is the easiest way for you to pay Income Tax and National Insurance contributions for your business. You’ll deduct these contributions from your wages …

Making the most of email advertising

How do you get the best results from your email marketing? You’re missing a trick if you aren’t making the most of email advertising as email is one of the most popular online activities for adults …

Finding business premises

Finding business premises that are a perfect fit for your business is not easy. There are lots of things you need to consider when searching for your business space, like the location, lease type, …

Networking tips for your business

Networking is the not-so-secret weapon to better your business so we thought it best to arm you with some networking tips to make sure you get the very best out of each event you go to. Going along …

New recruitment techniques to solve your employment problems

Consider refreshing your recruitment techniques to help you take on enthusiastic new employees and beat the growing skills gap across York, North Yorkshire and East Riding you’re finding it to take …

What are employee’s holiday rights?

As an employer, you’ll need to understand what holiday rights you need to give your employees. Your staff are legally entitled to take paid time off from their work known as statutory or annual on …

6 free ways to motivate staff

There are lots of ways to motivate staff in your business, and contrary to popular belief, this doesn’t have to cost you a penny. Some of the best tips for motivating employees won’t cost you but a …

How can you make money from your hobby?

In this article, we’re going to help you understand some of the practical steps you’d need to take in order to get yourself set up in business. Finding your market It’s not a good idea to jump …

What to put on an invoice

There are lots of really important details that you need to put on an invoice so that your customers know exactly what they’re expected to pay and by when. Having a clear invoice is key to getting …

How to handle a late payment

A late payment from your customer can really mess up your cash flow, and it’s best to avoid them at all costs. But, we know that’s not always possible, so with help from Scott McLay at Sage , we’re …

Global Intellectual property

When you start selling your product around the world, you’ll need to make sure that you protect your global intellectual property. Strictly speaking, there is no singular world-wide protection for …

Types of hire purchase and how you can use them

There are lots of hire purchase types that you can use in your business. Also known as HP or Lease Purchase (or sometimes ‘never-never’!), it is a method of buying business assets through making a …

10 ways to make employees feel appreciated

A good question and one that is being increasingly asked in businesses large and small. As a small business owner, you may not have the resources of the bigger companies but making your staff feel …

Managing maternity leave

For a small business, losing an employee for 12 months on maternity leave can cause problems in how they cope with that absence, especially if they are a key member of staff. I have heard on the a a …

Turning a hobby into a business

It’s not unusual for people to try turning a hobby into a business. It sounds easy to earn money from something you enjoy. Let’s face it, you probably love your hobby and why wouldn’t lots of other …

Tips for people working from home

People working from home experience lots of advantages not just the low overheads. You can work at your own pace, no stressful commute to the office and therefore increasing actual productive time …

How to make your workplace so good that employees want to stay

I don’t believe any employer deliberately sets out to create a bad workplace that no employee would want to stay working in, just as I don’t believe that any employee leaves the house on a morning a …

Dealing With Negative Comments on Facebook

At some point it's likely that the majority of businesses using social media are going to experience some kind of negativity or negative comments on their Facebook page from their fans. The thing to …

Stop wasting time on social media

Do you need to stop wasting time on social media? Well, many businesses have taken the plunge to set up social Media accounts in the hope of promoting themselves and their services to a captive many …

7 problems in business and how to overcome them

There are lots of problems in business that you’ll need to overcome. We’ve brought together the 7 biggest problems faced by small businesses and come up with some handy solutions that you could use …

How much should you pay staff?

Taking on a new employee is a major step for a start-up and you’ll want the best person, whatever the role is. To achieve this you will have to pay the going rate, or close to it; but what is the is …

How to bring a family member into your business

Many of the small businesses I deal with are either a family business or have the aspiration to have family members working on the company together. I have worked in a business that was owned and by …

The pros and cons of zero hour contracts

Zero hour contracts are chosen by an employer when they want to create a flexible working environment which is beneficial for their business and its staff. Although they aren’t favoured by everyone, …

Peer to peer lending Q&A

If you’re tired of dealing with traditional lenders who operate at a snail’s pace, or don’t understand your business model and needs, then it may be time to try one of the alternative finance out is …

How to cut costs in your business

I am sure we all remember the old adage of 'look after the pennies and the pounds will look after themselves'? Well, the same is true whatever the size and stage of the business you are involved in, …

Managing sickness in the workplace

From time to time, your employees are going to get ill and will need time off to recover. It’s important that you have a policy in place to help you manage sickness in the workplace to make sure it …

Do I need to register with HMRC if I'm a part time business

For most people the answer to this will be yes, you do need to register with HMRC even if you're a part time business. It’s so easy to get caught out when you’re trying to get a business off the and …

How to develop self awareness in the workplace

As a business person, personal awareness is important. In particular, being able to identify your personal strengths and weaknesses is vital not just personally but for growing your business. self a …

Small business marketing tips

Ensuring your small business marketing strategy is effective and producing the right results doesn’t have to be difficult. Put simply, ‘marketing’ is the selling of a product or service to a ‘target …

Advice for flooded businesses

We have pulled together a selection of guidance for flood affected businesses to save you the time searching. The Federation of Small Businesses have some of the best advice in a handy bulleted list …

5 tips for having great one to one meetings with your staff

I have mentioned in a number of articles the importance of having one to one meeting with staff as they are a great way to really get know your staff well and discuss work, progress, issues etc. If …

Tourism marketing tips to attract the right clients

Whatever business you run in tourism it is important to be clear about your target customers, your own objectives and to plan for success. Understand your objectives and your client needs and you to …

Collecting customer information and storing customer data

Moving away from handwritten notes into a customer relationship management system is a key milestone for many businesses. That point when you realize that a rolodex just isn’t big enough and you to …

How can I get repeat business?

Repeat business – getting your existing customers to make another purchase. Getting repeat custom is sought after by many businesses – whether in a business to business or business to consumer is a …

Small business funding opportunities for pre-start ups

In the majority of cases, when borrowing money for small business funding, the borrower will have to start making repayments the following month. That’s not ideal if the business is still in the and …

How to create free publicity when advertising for small business

Advertising for small business can be a headache, and is often one of the biggest costs you have to cover. However, in our relatively short life running Askew Brook we’ve got our fair share of – a …

Is registering for VAT right for my business?

When and why should I register? Registrating for VAT is compulsory when the annual turnover (based on a rolling basis) of your business, calculated to the end of any month, reaches a set amount - …

Hiring autistic employees

Hiring autistic employees has many benefits for businesses, but some employers can be apprehensive about taking on someone who may have more difficulty with social interactions, communication We’ve …

Tips for finding an export market

Finding an export market that is full of customers willing to buy the product you’re selling can be tricky. You’re likely unfamiliar with international marketplaces and don’t know what cultural have …

How to create a business website your customers will love?

Whether you’re just starting out, or looking to grow your business, there’s so much to consider – finance, premises, equipment, staff, the list goes on. It’s easy for the promotion of your business …

5 small business packaging tips

Between 65-70% of purchasing decisions are made in store, so the way your product looks on a shelf or in a display can have a massive influence on whether or not customers buy from you. So, to help …

How to get more sales online

The amount of information and range of tools on the Internet is huge so how can we make sense of it all to help grow a small business? This article provides a snapshot of opportunities on the that …

How can I predict the revenue forecast for my business?

Is predicting sales an impossible journey? Predicting your revenue forecast and expenses when starting a business is one of the most important, yet neglected areas of business planning. Many that a …

5 tips for using Facebook for business

1. Get creative Add great images to posts – be it stock, staff, or your store, try to plan ahead with what you're going to add to give yourself more time to ensure you get the best shots. You're 2x …

7 common HR problems and top tips

Managing your staff can be a headache, but it’s something you’ll have to know how to do to make sure your employees are always productive and safe in your workplace. To help make it a bit easier for …

How to grow your business when you are busy

How do you find or create the time to develop and grow your business when you have reached the limits of your capacity? If you have been in business for a while, you can learn from this experience. …

How do you plan for business succession?

If one of your key employees were to take a leave of absence or find alternative employment, what would the effect be on your business? For lots of employers, this would cause a certain level of as …

Reducing waste with your supply chain strategy

If you’re looking into how you can reduce the amount of waste your business is producing, take a look at your supply chain strategy. It’s common for waste to come through the incorrect management of …

Writing a tender proposal

When looking for materials or contractors for your business, it’s always a good idea for you to go through a tender process to make sure you’re always getting the best deal for your money. It’s easy …

7 top tips for staff performance management

In any business, managing staff performance is really important. Without your staff, your business can’t operate, so you need to make sure that all your employees are on top form and being We’ve 7 …

How to hire employees for the first time

Figuring out how to hire employees for the first time can be daunting. It feels like a huge step, sharing your business expertise and trusting in the new person to help you take your business it be …

How to create great, friendly and relevant social media content

The first and most important thing is to keep it simple when writing social media content. Marketing Marketing of any kind needs to focus on customers. And no one will become a customer unless you …

Great ways to advertise locally to customers

There are lots of different ways to advertise locally, and often, business owners want to do a better job of promoting themselves to the potential customers on their doorstep. However, the first to …

How Digital Tax will benefit your business?

You’ll probably have heard about tax going digital. But what does it actually mean for you and how will it benefit your business? The new HMRC digital strategy will mean that you won’t have to wait …

How to manage bereavement in the workplace

From time to time, you’ll have to handle a bereavement in the workplace. If this happens, your first priority is to make sure you offer whatever support your business is able to provide, whether be …

Top ten questions to ask a web designer

A high-quality website is a vital piece of your overall marketing puzzle and one that should be left in the hands of a capable web professional, be it an experienced freelance designer, or a digital …

Attract quality online customers with these SEO tips

How far do you have to scroll when you search for your own website in Google or other search engines? If you’re not on the first results page, it’s unlikely that potential customers are coming your …

Writing a press release for your business

Writing a press release isn’t a difficult as you might have thought. It can be a great way to get free publicity from your business without spending any money. The skill comes in knowing how to get …

Creating your export plan

Before your drive right in to exporting, you’ll need to make sure you have an export plan to help focus your attention and help you succeed. After you’ve done your initial research and know that got …

Increase brand recognition for your business

Many businesses see brand recognition as a goal to achieve once they have become. In reality all the time they are establishing themselves they are building their brand. So, what is a ‘brand’? by …

Marketing without a budget for your start up business

Marketing does not necessarily mean big budget, there are many effective marketing activities that do not necessarily cost you money but will set you off in the right direction to achieve your Here …

Should you lease or buy a van for your business?

You need transport, but you might not know the best way to get a van for your business. You might be in a great position financially and are able to buy a vehicle outright, which is great. However, …

How to price my product or service

The idea of running your own business is to make a profit, to not just to survive, but to thrive and often your success can depend on you asking the question "how do I price my product or service?" …

Returning from maternity leave – top tips for employers

Returning from maternity leave can be an incredibly stressful time for your employee, so you need to help make the transition as easy as possible for them. They’ve probably got a lot of mixed about …

10 tips to increase Twitter engagement

Twitter is like a never ending cocktail party, with conversations happening all over the place and sometimes it can be hard to be heard, especially for business owners trying to be heard above the …

How to manage your time properly

For many small businesses time is even scarcer than money but managing your time properly can have as much impact on your business as managing money. So, what is proper use of time? Proper use of …

How do you continuously develop your staff

When I ask, how do you develop your staff, more often than not, the reply I get is about sending people on training courses. But how many training courses have you been on that have really made a to …

How can I market my business on Pinterest

Doing business on Pinterest is different from all the other social media platforms in that it is hugely visual and very inspiring. It's easy to lose an hour or two on this site, but don't worry, we …

What alternative funds are available for investment or expansion?

There is plenty of support and alternative funds available for start-ups and growing SMEs seeking financial support outside of the banks. In fact, there are more options for finance than ever before …

How do I deal with negative reviews on TripAdvisor

Every business during its life time will experience a negative review. It’s how you deal with that review that makes the difference. One of the largest review sites used today is TripAdvisor, for so …

Building social media loyalty

Social media has changed the world of business. Not only is it far cheaper to connect with potential customers, it's also much easier to talk directly to them. So building social media loyalty from …

10 word of mouth marketing tips

Word of mouth marketing is great if you can leverage it to deliver results for your business. It is often viewed as being “free” which isn’t always true, but people are more inclined to trust a than …

How do I deal with an underperforming employee?

When you're managing an underperforming employee, it is important to strike a balance between compassion and accountability. Each situation in will be different depending on who you’re dealing with …

What's a prosumer and how can you market to them?

Time and money are hugely important concerns to business owners; and prioritizing how to spend your advertising budget within a marketing context can be critical to business success. The marketing …

10 ways to attract customers into your shop

How do you attract customers into your shop? Having a high-street presence can be great but it comes with its own set of problems aside from paying the rent, bills and staff. Location, location, – a …

Tips for marketing your business

Many small businesses shy away from ‘marketing’ but often they are doing more marketing than they think – anything that you do that makes your business grow is marketing. In many cases it’s the that …

Playing music in the workplace

Playing music in the workplace can be great for keeping your staff motivated, and for encouraging customers to spend longer in your store. But, if you are giving that bit of background noise with a …

Market testing for your business

Over the years, I have seen literally hundreds of prospective business start-up clients that have arrived at our first meeting together full of energy and enthusiasm for their new business venture. …

What do I need to do if I’m starting a business while working

For a long time, you may have had the dream of starting your own business but feel you still need the security of your employed position. Not to fear, many people find that starting a business while …

How do I find a target market for my business?

Being able to find a target market is especially important for business owners just starting out but even established businesses should continually assess who their target is and whether they are or …

Choosing a business structure

You have made the decision to work for yourself, so the next major step will be to decide what form of legal entity will your new venture take by choosing a business structure? This can have a on by …

Do I need to hire an accountant or bookkeeper?

You might think that your start up or small business isn’t big enough to hire an accountant or bookkeeper, or you may feel your affairs are so simple that you can do it yourself. However, running a …

How to write a good business plan to get a loan from the Start-Up Loan Company

The Start-Up Loan Company is designed to help people who are at the very early stages of launching their business. By their very nature, these people tend to be less experienced, and to have more in …

What is a business angel?

You might have heard the term, but what is a business angel? Investment from business angels normally involves the ‘Angel’ taking shares in the business in return for providing equity finance. There …

Dismissing an employee

I’ve heard people say many times “you can’t dismiss anyone these days” which is just not true. What is true is that quite rightly, employees have certain rights ie, not to be unfairly dismissed, not …

Do I need a business plan?

Question: do I need a business plan? Answer: yes. Researching your idea thoroughly, preparing a business plan and a cash-flow forecast are all vital components of a successful business. Even if you …

How to get grants to start a small business

When you’re first starting out, you’ll likely want to know how to get grants to start a small business. Grants can be notorious to come by, but there is assistance out there if you know where to can …

Improve your credit rating and get business finance

Getting business finance isn’t easy even with a good credit rating, let alone a bad one and it can be quite tricky to improve your credit rating. When you are starting a new business, by definition …

What is a small business mentor?

A small business mentor can be a very valuable asset for growing and running your business. No matter if you have just started your business or you are more established, you can benefit from having …

HMRC business support

Legally, your business is going to have to deal with HMRC. They’re known for handling taxes but they’ve got a lot of really useful information on the gov.uk website, including videos, webinars and a …

When do I need an Employer's Liability insurance policy?

Employer's Liability insurance (EL) is the most misunderstood cover that is available for the small business owner today. The rules and regulations surrounding it can be extremely confusing, even is …

What are the legal business health and safety requirements for my business?

If you are running a small businesses the thought of business health and safety requirements may be a bit daunting, but don’t be put off it is not as complicated as you think. Workplace protection a …

Tips for taking on an employee for the first time

When starting a business, you’ll have a lot of responsibility, especially when you're taking on a employee for the first time. Hiring staff is both a great opportunity and a challenge as you become …

Advice to employers on handling flooding and other emergencies

Yorkshire has witnessed first-hand the devastating impact flooding can have. As employers, you may have experienced flooding at your premises or had staff members who have had their homes affected …

Choosing a social media campaign to get more customers

Social media is one of the biggest marketing tools currently out there, not just for marketing to consumers but also to other business owners. With so many businesses online, running the right media …

Claiming expenses when running a small business from home

Claiming expenses when running a small business from home can be a headache so we're going to help you get to grips with what you can claim for and have handy tips for people working from home. When …

Types of crowdfunding

From humble beginnings in the USA, crowdfunding is enjoying a meteoric rise in growth and popularity. Projections are that, whilst still relatively small in overall funding terms, the sector is set …

How to sell to young people

Reaching the next generation of customers or consumer is often perceived to be the Holy Grail of success for a business – ensuring longevity and continued profitability. The first thing to confirm …

Getting into food distribution companies

We know there is no greater thrill and feeling of pride than walking into a shop seeing your own products on the shelf of your own shop! At last all those years of hard work getting it right have So …

Running an eBay business

So, you decided to de-clutter the house, you went onto eBay and sold some items, you enjoyed it and the light bulb moment came: I could start running an eBay business and give up the day job! Well a …

Creating business values

When considering how to develop business values, it important to remember that it's not just useful from a staff engagement perspective. It will affect how customers see the business, how it manages …

Opening a store after selling goods online

Many business start-ups begin by selling goods online, either through eBay, Etsy or eCommerce platforms. So, how about taking that next step and opening a shop in the real world? We all know that a …

How to keep your business pitch simple, informative and fun

Like most other communication, keep your business pitch simple, informative and fun. The ‘Elevator Pitch’, the ’60 Second Pitch’, it doesn’t really matter what you call it, the task in hand is to an …

How to conduct an employee induction

You have a new member of staff starting and you want to make sure that they will settle in as quickly as possible and this can be done by a well thought out and planned employee induction. I have an …

How can I change perception after a negative review online?

From time to time, you will receive a negative review online, whether it’s on Amazon, TripAdvisor, your social media, or any other review sites. It’s almost inevitable that one will come through – …

How to protect your business assets?

Knowing how to protect your business is a key to success. The value of your idea is often much higher than you think, and is often more important than your physical assets. Luckily, there are lots …

Managing an ageing workforce in your business

In 2015, 65% of business owners who were asked about the value of older workers highlighted the reliability of a more mature workforce with over half valuing the role older workers play as mentors. …

What can you do to attract small business angel investors?

If you're still exploring your finance options and want to learn a little more about what angel investors are, give this article a read before you jump straight in to planning your pitch to small …

Top 5 presentation tips

1. Know your objective What are you trying to achieve, and what are the expectations of your audience? Try to deliver something that satisfies both of these. 2. Preparation Know your subject Give …

How to use social media in your tourism marketing

More and more consumers are reaching out to use social media and sites such as TripAdvisor to research their holidays and make informed decisions about their travel plans. Getting your business in …

Creating a continuity plan for your business

What is a continuity plan? Emergencies can develop without warning, so you need to be one step ahead to ensure staff and customers remain confident in your reputation. Continuity plans help you to …

What you need to know about auto enrolment requirements

All employers have automatic enrolment requirements and you should make sure you’re ready for your staging date, which is when you’ll need to put any staff you have that qualify into a pension This …

Where to find investors for your business

Once you've decided that you would benefit from some external investment for your business, your next steps are to find the right source of finance. we're going to show you where to find investors a …

How to attract new customers to your business

There are many different ways to attract new customers but making the choice about which channel to use should be influenced by your target audience, your product or service and your brand values , …

How to make time for using social media for business

As business owners we all know the feeling that there are never enough hours in the day to achieve everything we want to and our 'to do lists' just seem to keep on growing on a daily basis. Added a …

How to increase sales with 5 easy tips

Sales Tip 1. Continuous Prospecting You can’t always rely on your existing customers to hit your sales targets. Existing customers are always looking for ways to reduce costs in their businesses …

Tourism marketing for businesses in the Dales

If you can’t see the wood for the trees - or the dales for the hills – take stock of what this glorious landscape has to offer and imagine life for the city dweller by comparison. By selling the of …

How to make your business stand out

Historically, we have been accustomed to talking about unique selling points or propositions (USP) to make a business stand out for customers. According to Dame Anita Roddick (founder of The Body or …

Selling through social media

Virtually every modern and innovative business today are selling through social media. Sites such as LinkedIn, Twitter, Youtube, Facebook, Pinterest and Instagram help businesses reach their and and …

Getting a bank loan

The issue The biggest issue facing small and medium-sized businesses today is their access to funding – or lack of it. Before the credit crunch, getting a bank loan was relatively easy, but that – …

How do I get my small business off the ground and into a profitable enterprise?

Turning what seems to be a great business idea into a profitable enterprise is one of the biggest challenges you can attempt. If you have a steady job you have much to lose. If you have no job you …

Recruiting a new member of staff on a budget

Recruitment advertising can be an expensive business with an advert in a national newspaper costing an eye watering sum and even regional recruitment agencies charging a typical rate of 15-20% of to …

How can you create great customer engagement

Customer engagement is quite simply the depth of the relationship a customer has with a brand . It is built through every brand interaction that your customer has with your business – from making a …

Print vs digital marketing, which is best?

Many business owners are unsure of the best ways to promote their business, and are divided over print or online promotions and online and offline marketing. In reality, neither has benefits over if …

Pros and Cons of eCommerce payment gateways

You need to make sure your customers feel confident buying from you, and you’ll need to be able to sell to them securely. If a customer doesn’t feel like their bank details will be safe with you, a …

Trading Standards law

Trading Standards law protects the customer, but it is also useful to remember that compliance and a good understanding of your responsibilities and rights under the legislation will also help to as …

Raise funds for yourself by borrowing against your business premises

The most obvious choice to raise funds for yourself is to borrow against your business premises as typical funders are more ready to support with loans against ‘bricks and mortar’ collateral. Over …

Research and development tax relief

If you are working on a project that is going to advance knowledge or capacity in your industry, then you might qualify to claim for research and development tax relief. There are likely to be in do …

Fire safety in the workplace

If that’s you, then you have a legal duty to ensure the safety of those using the premises or in the immediate vicinity who may be at risk should a fire occur. The Regulatory Reform (Fire safety) a …

Nuisance Problems

Nuisance is any action or neglect which interferes with peoples use and enjoyment of land or property or could have a negative effect on health. There are 2 types of nuisance, common law and of law …

How do you deliver a successful pitch?

If you’re interested in funding for your business, it’s likely you’ll need to deliver a successful pitch. This is a chance to verbally sell your business plan and generate interest in your or A to …

What do retailers need to know about social media

For retailers, when it comes to choosing what social media platform is right for them, it isn't really any different to how other businesses would choose. The key to marketing through social media a …

How can you start and grow your business on a budget?

So many people wants to start their own business these days, but do not have the finances available to invest. Banks can be reluctant to lend to start up businesses, borrowing from friends and can …

The dos and don'ts of using social media for business

Social media can be one of the biggest avenues of marketing for a business but do you know if you are doing it right? First and foremost a business owner needs to decide how they wish to portray be …

Growing your small business

Are you happy with the development of your business to date? Have you thought about growing your small business? Many owners want their business to be better but does that always mean bigger? and …

Business continuity advice

An incident large or small, natural, accidental or deliberate, can cause major disruption to your business. This may cause loss of income, customers, reputation, legal or regulatory penalties or of …

How to use hashtags on Twitter

Helen Reynolds has been working on the internet for over 17 years and now helps businesses make their messages blossom online, and in print. Here are her top six tips on how to use hashtags on 1. a …

Unsecured lending for your start up business

When starting a new venture, business owners will often need some cash to get the business up and running. When approaching lenders, you may find that they ask for tangible security – that means a a …

Commercial waste

Disposing of rubbish costs your business money and wastes natural resources. It is estimated that waste typically costs companies around four per cent of their annual turnover and is increasing. a a …

Consumer marketing in your business

A lot of business owners, particularly in the tourism and retail sector, want to make the most out of their direct marketing to customers. But what are the best ways of consumer marketing. As with …

How to keep your business running during flooding

Flooding, such as that experienced across the country over the 2015 Christmas period, is completely indiscriminate – affecting homes and businesses of all sizes. For small businesses the impact is …

The benefits of social media marketing

I’ve put together this article to highlight eight of the main benefits of social media marketing. But and I mean but, there is no point entering into this in a half-hearted way, it takes commitment, …

What can local banks do for North Yorkshire business?

There are a myriad of business support providers out there in the market place offering specialist advice for North Yorkshire business in a number of areas including finance, strategy, HR, coaching …

Business pollution

Many business activities are carefully regulated to ensure they do not cause short or long term damage to the environment. To stop you from falling foul of the law, councils and the Envionment such …

Tips for raising capital for business

Whatever stage you're at, whether a start-up or long-established, raising capital for business is often most welcome and can be a sound decision to move your business forward. So what options are to …

What are customers looking for online?

What do customers want? It’s the million pound question whether you’re selling ice creams or delivering business support. I’ve been answering that question about our customers by shaking Google’s of …

Business rates

If you’re occupying a business premises, then you’ll need to pay business rates to your local council. Even if you are working from home, the part of your property used for business may be liable to …

ACAS support for your business

Your staff are one of your most important assets, not only do you want them to perform well, you also need to be mindful of the law and your staff’s rights when dealing with them. ACAS (Advisory, a …

How do I know if business finance loans are right for me?

For a lot of business owners, the prospect of taking out a loan as well as the risks and responsibilities involved, is a daunting prospect, so how do business owners assess whether they’re ready and …

10 tips to increase Facebook engagement

Below are 10 ways in which you can encourage more likes to increase Facebook engagement. 1. Invite Friends You can start by inviting those who you are already friends with. Some will come across a …

Marketing to young people

The first thing to confirm is that young people are interested in your product or service. Think about it: assuming we are defining “young person” as between 18 and 25 and your product doesn’t to no …

What help is available for start-up Yorkshire businesses

Starting a business is not to be considered lightly. There are risks involved and managing the risk is a key element to success. Some feel quite competent to do this on their own. Others benefit of …

Disaster recovery advice for your business

When flooding or other disasters occur, it is important that businesses are able to maintain their critical operating functions. Planning ahead to minimise disruption can often have significant at a …

Health and safety business advice

In general, business health and safety laws apply to everyone. As an employer, or a self-employed person, you are responsible for your business health and safety. Health and safety laws are there to …

Marketing tools for your business

You’ve taken that leap, made lots of important business decisions about the day-to day running of your business, and now need to think about marketing your small business. So, where to start and how …

Marketing strategies for business growth

A lot of businesses see marketing growth strategies as being the "secret" weapon to success. In reality, there is nothing secret about marketing – or at least there shouldn’t be. Developing a is …

Recruiting ex-offenders in your business

Many employers are hesitant when it comes to recruiting ex-offenders in their business and as a result miss out on a wide range of talent. Did you know that 1 in 5 people in the UK has a criminal if …

Building regulations

If you’re making alterations to your business premises , putting in place an extension, or even building new premises, then you’ll need to comply with building regulations. Your building work will …

R&D advance assurance tax relief

You might be hesitant about applying for research and development (R&D) tax credits because you don’t want to be turned down and have wasted your time. This is where R&D advance assurance a …

Pricing methods when starting a business

There are lots of different pricing methods you need to consider when setting on a price for what you're selling in your new business. Ask your customers to pay too much for your product or service …

Business planning permission

Many types of building work will require planning permission – such as relocation, new build, conversion or expansion of your business resulting in extension to buildings or site. It can also apply …

Getting your business license

Councils are responsible for dealing with the licensing, registration and regulation of a wide range of activities, premises and vehicles. Some of these are required by law nationally, but there are …

Intellectual property advice

Having the right type of business intellectual property protection helps you to stop people stealing or copying things as inventions; written and artistic works, designs and symbols, names and which …

How to get over your fear of networking

1. Pick the right event Not all networking events are created equal. Start by researching the different kinds of events that you could attend. You might find you’re more comfortable at events with …

How to reduce the time you spend on business admin

What could you do with an extra 71 days of resource per year? That’s how much the average small business spends on admin, including paperwork, accounting and recruitment. These tasks are taking up a …

Supporting mental health in the workplace

Spot the signs of mental ill-health There are many signals your employees can give that will show you they’re struggling even if they don’t come to you directly. Keep your eye out for these key …

Developing your brand voice

Developing your brand voice is something that’s going to take time and a lot of tweaking to get right. You’ll need to carefully consider what kind of style you want to put out into the world – is or …

Why are small business blogs great idea?

Your blog is another tool you can use to delight your customers and convince them to spend their money on what you’re offering. One of the biggest benefits of small business blogs is that you can a …

What’s a return to work interview and why do they matter?

If your staff have been off sick for a longer than a couple of days, you might need to invite them to a return to work interview once they are back at work. Not only does it show your employee that …

How to get customers excited about a new product launch

It’s not always easy to get customers excited about your new product launch, but there are lots of techniques that you can use to get them to stop what they’re doing and engage with you. Let know …

Planning your route to market

When you start exporting, you’ll need to take some time to consider what your route to market will be. You’ll have invested lots of time and effort to make that sale, so you’ll need to ensure that A …

Simple project management tools for your business

Project management tools can be great for increasing the productivity in your team. Online tools helps your team easily communicate and share documents and updates on your project as well as tasks a …

What questions do you need to ask when branding your business?

Creating a brand that your customers will associate with you is not easy. There are lots of different elements that go into branding your business and it can be hard to stay on top of them all, of …

Developing team leader skills in your business

Identify who might be a great leader The first thing you’ll need to do is identify who you think might be best suited to a leadership role. You’ll want to look out for someone who communicates is …

Our top tips for successful PR

Set your PR goals As with any marketing efforts, when you’re looking into creating successful PR campaigns , you’ll first need to outline what your goals are. That way, you’ll be able to see or if …

Developing a business logo

Your logo is a visual representation of your business and all the things you stand for. A great logo can have a massive influence on the way in which a customer interacts with your business and help …

Making export contacts

Making export contacts in the country that you want to break into will make it much easier to succeed. If you can develop a great working relationship with a pre-existing business in that market, by …

Licensing and franchising

If you’re interested in becoming a franchise, you’re essentially allowing someone else to open a business and sell your products or services using your brand. For example, Subway are a franchise a a …

Customer relationship management tools

There are lots of great customer relationship management tools out there that you could use in your business. With so many options, it can be difficult to choose, especially if you’re going to money …

What are your options for product delivery?

Can you ship products yourself? Do you have the ability to send off your products yourself? Take some time to consider whether or not you have the time to package and ship each product yourself to …